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Dawn Dines to Take on The Dragons Den
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The director Dawn Dines is set to take on the BBC’s Dragons Den in a program to be televised shortly. Her decision did not come lightly but her view was to use the expertise of the Dragons to publicize the expansive work Swanky or Spanky is already involved in. Her view was to develop her protective lids, foils and safe sex underwear to make them more available to the public. She said, "One of the prime objectives of my company is to create personal safety awareness throughout the community and by doing so make the environments we live, work and play in more secure and happy. We use our products to advertise current campaigns and provide help and assistance for those in need."
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"Our underwear range is designed to promote the use of condoms in a fun trend setting way making their use more common place and at the same time allowing people to take control of their health and slowing the spread of sexually transmitted diseases".
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| ". My company aims to make a real difference to peoples behavioural patterns and make them think about what they are doing, essentially giving them choices. For example if they decide to ignore our messages regarding binge drinking or safe sex, well that's to their detriment." |
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"If however they weigh up the pros & cons, we have made them think about what they are doing and if they take the correct route then we have succeeded.
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